THE COMPLETE PUBLIC SPEAKER

How to make a great first impression and deliver a powerful opening; the basic rules of making impactful speeches and presentations; incorporating your messages: dealing with stage-fright; using language and posture to connect on an emotional level; verbal and non-verbal communication; how to manage when things go wrong; using presentation technology and props.   

How to create slides that make an impact; planning and preparing your presentation; slide rules; how the brain processes slides (bullets, words and pictures); storytelling in slides (videos and pictures); dressing up numbers.   

The power of authenticity; the unrepresentative ‘you’; effective management of mind, body, breath and voice; working with language; brain hacks to beat stage-fright.    

The definition of charisma; the technique of ‘cats and dogs’ (being personal versus status-oriented – being credible versus approachable); work and life scenarios when you can use ‘cat and dog’ techniques; the ‘cats’ and ‘dogs’ who are sitting in your audience and how to deal with them.    

Why stories matter; different sorts of story; the human brain and stories; what makes us share stories; how to use storytelling; where to find stories; principals of storytelling; tips for telling a compelling story.    

Key differences from speaking face-to-face; understanding your objectives, your audience and yourself; keeping it personal; waging war on boredom; why appearance matters; time allocation; mastering the technology; following up.    

What ‘good’ meeting leadership looks like; how to prepare before, during and after; applying ‘cat and dog’ techniques.    

How journalists prepare for an interview; how you prepare; using a ‘message house’; varying your voice, tone and pace; mastering your body language; bridging, flagging, listing and blocking; do’s and don’ts of interviews.   

What is rhetoric?; Intellectio (the art of the audience); Inventio (crafting core content); Dispositio (structuring for clarity); Elocutio (‘how’ you say it); Actio (putting words into action); plus Ethos (credibility), Pathos (emotion) and Logos (reason).   

Putting everything you learnt in the preceding nine sessions into a fun, final session. PechaKucha (a Japanese word meaning ‘chit-chat’) is a presentation format where you show 20 slides, automatically advanced every 20 seconds. You just have to keep up, talking along to the images.